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Marketing analytics checklist

The best practices for marketers who want to make decisions based on data rather than guesswork.

Why you need marketing analytics

Why it’s important to collect quality data

Image courtesy of the author

Why it’s important to combine data

Challenge 1. Finding and scaling profitable advertising campaigns

Challenge 2. Growing sales

Challenge 3. Increasing market share and attracting new customers

Image courtesy of the author
Image courtesy of the author

Challenge 4. Improving the speed and quality of decisions

PR-manager at OWOX BI

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